Why You Should Use WordPress for Your Business Website

business website

There are multiple reasons why creating a website for your business is incredibly useful; a website can advertise much further afield than any physical form of marketing, it can bring in customers from around the globe, and it can be a place to catalog and organize all of the services or products your business provides in an easily understandable format. Whether or not you invest in the hardware and software necessary for a website yourself or use a hosting service, it’s never a bad idea to go through the time and effort to create a unique website for your business. There are numerous different web development tools and languages that can be used to create your business site. Some are easier to use than others, though, and picking which one is right for you and your business might require some research. You can look up the benefits and disadvantages online or find a web developer to discuss it with. Regardless of how you decide to proceed in picking which development tool is best, a commonly suggested piece of software for web development is WordPress. Out of all the tools and programs out there, WordPress is a fantastic choice when you decide to build your website.

Ease of Use

One of the most important aspects to think about when picking a piece of web development software is how easy it is to use. It doesn’t matter if you will personally be working on building the website or if you have a team of web developers working on it; WordPress is easy to use and doesn’t require any previous knowledge of web coding with languages such as HTML or JavaScript. According to WPBeginner, Wordress is one of the easiest to use pieces of software in the market today with millions of people already working with it on their own websites and more people joining the community every day. WordPress is also completely free to use. All it takes is download a copy of latest version of WordPress and install it on your choice of webhosting. Once installed, you can begin work on a basic website immediately instead of wasting time working on trying to code and design a website straight from scratch by reviewing examples from a reputed ecommerce service provider like Shopify.

Numerous Pre-Built Themes and Plugins

One of the wonders of WordPress is that it’s open source. When software is open source, it means the source code that makes up the software is open for anyone to download, study, and modify it however they please. Having WordPress open source means millions of other Internet users and web developers can take the base code for WordPress and design and build whatever additions they want or think it needs. According to WP Apprentice, there are already thousands of themes and plugins for WordPress just waiting for you to examine and play with, many of which are free. There are even more available for a fee on various websites like StudioPress and Theme Forest. Thanks to the open source nature of the software, people are constantly creating and uploading new themes and plugins that you can utilize in the creation of your businesses website. Once you’ve created your basic website, you can easily update and tweak it whenever you want, although you might want to look into migrating it to either a private server of your own or to a web hosting service in order to expand it and get the maximum amount of effect from it.

Cross-Platform Capabilities

When computers and the Internet were only ever accessible thorough large desktop towers, the reach of the web was much smaller than it is today. With smartphones everywhere, a person can access the Internet almost anywhere. No longer constrained by needing to be in the office or at home to browse the web, the mobile market has exploded into a huge field that is almost necessary to enter if you wish to have your business reach its maximum potential. A huge perk of WordPress is how it can be used to create websites that are user friendly not just on an actual computer, but on smartphones and tablets as well. WP Apprentice states that if your businesses website doesn’t look or work well on a mobile platform, there will be a lot of potential customers who will simply skip it and probably go searching for a competitor to give their business to. Not only does WordPress make it easy to create your website, it also makes it easy for your website to be mobile friendly, which will drastically increase the pool of people who can see your website and learn about your company. Easy navigation and simple layouts created through WordPress will allow anyone to quickly and easily understand your website and can drive them to look further into your business to see if you offer services or products they want.

Comments

  1. suresh says

    most important thing of wordpress is it’s easy to use cms plateform.so many of think for it.thanks for shaaring this artical

  2. Pankaj Gupta says

    One reason I use wordpress than other CMS is its easy usability and high SEO advantage. There are hell lot of plugins available in wordpress that can completely transform any site into a money making business machine. :)

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